bellto.Glossary

Plinth

nounFloorIn Spanish Peana

What is a plinth?

A low stand that lifts and presents a single product, or a few units, so it stands out. Fragrance brands call it a podium; when its job is to spotlight one product, a glorifier.

Example
“The new fragrance stands alone on a lit plinth.”

Alsopodium · glorifier · display plinth

In store

Where it goes
On the store floor
Holds product
Yes, it holds the product
How it attaches
On the floor or on the counter
Common materials
Acrylic, MDF or metal

Not to be confused with

Design your plinth

By Arturo Martínez BellotUpdated

PlinthPlate · Floor
With Bellto

Design your plinth with Bellto.

Bellto is an AI agent that designs your brand's POP displays. Tell it about your campaign in the chat, ask for the piece by name and it creates it with your product and your brand.

Design your plinth

Ask in your own words. Bellto knows which piece you mean.

See all 55 pieces

Showcase cabinet

A closed cabinet with a glass door and a key, sometimes lit from within, for valuable products that should stay out of reach.

Working demo display

A display where the real product works, so shoppers can try it before they buy.

Open bin

An open floor container for loose product that shoppers pick straight out of, with no shelves or trays.

Floor vinyl

A die-cut adhesive graphic stuck to the store floor in front of the shelving, to mark the brand or lead shoppers to it.

Giant floor replica

A giant replica of the brand's pack, or of the product itself, several times its real size and standing on the store floor.

Giant floor replica with shelves

A giant floor replica that is also a display: shelves or compartments with product sit inside its open body, or it crowns a base with shelves.

Endcap display

The end of a double-sided gondola that faces the main aisle, the most visible spot in the store.

Board floor display with a header and four shelves of cocoa spread jars

Floor display

A free-standing unit on the store floor with its own base, back panel, header and shelves or trays for the product.