bellto.Glossary

Self-assembly floor display

nounFloorIn Spanish Expositor automontable

What is a self-assembly floor display?

A board floor display that arrives flat and is put together in store without tools. It ships small and is made for temporary campaigns.

Example
“The self-assembly display arrives flat in a box and goes up in minutes.”

Alsoflat-pack cardboard display · self-assembly cardboard display

In store

Where it goes
On the store floor
Holds product
Yes, it holds the product
How it attaches
Free-standing on the floor
Common materials
Board

Not to be confused with

Design your self-assembly floor display

By Arturo Martínez BellotUpdated

Self-assembly floor displayPlate · Floor
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Display trolley

A steel tube or profile frame carrying two or three tiers of trays or baskets, mounted on swivel castors (braked or not) so it can be wheeled around the store.

Display tower

A tall unit with a small footprint that fits a lot of product into little floor space.

Totem

A tall, narrow floor-standing column whose job is to signal: it carries the brand's graphics and little or no product.

Wall display

A unit set against or fixed to a wall, with shelves or hooks for the product.

Double-sided gondola

Free-standing, double-sided shelving with product on both faces, set in the middle of the store.

Island display

A floor display that can be reached from every side, set in an open area of the store so shoppers walk around it.

Pallet display

Product stacked on its own pallet and dressed with a printed skirt and a topper or header.

Plinth

A low stand that lifts and presents a single product, or a few units, so it stands out.